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New: Ace x NOMOS Tangente 38 Amsterdam Limited Edition

Ace Jewelers introduces the NOMOS Tangente 38 Amsterdam, a limited edition of 45 pieces.

Earlier this week, we introduced the NOMOS Tangente 38 Amsterdam over at Ace Jewelers, our mothership. It’s the third watch in our ongoing Amsterdam series, and our fourth limited edition NOMOS in total – the first being the funky Orion 100 Years De Stijl. In this post I’d like to give a glimpse behind the scenes of its conception.

If you mention NOMOS’ watches to anyone with even the slightest interest in watches, the first model that springs to mind is the Tangente. Without any doubt it’s their most emblematic watch – in fact, NOMOS refers to it as ‘the archetypal NOMOS watch’. Yet, three limited editions in, we hadn’t touched upon this timeless classic. Well, there’s no escaping it now – our fourth would have to be a Tangente.

Now, this is where it gets hard. I know the word icon gets thrown around a lot, but as far as I’m concerned in case of the Tangente it’s warranted. And how do you improve upon an icon? How do you add your own character whilst respecting the original design? There’ve been a lot of limited edition Tangente models over the years, especially in the first decade of the 2000’s. Some of them I’d consider a success, others not so much. Many times with just a dash of colour, or a retailers name replacing the signature, whilst others featured more elaborate changes to the design.

One thing we didn’t want to deviate from was our Amsterdam-theme. We had done two Amsterdam NOMOS before, and to make it a proper series we felt we needed at least three. So this would have to be a Tangente Amsterdam, meaning dressed in the colors black, white and red. We’re getting somewhere here.

But how to incorporate these colours and make the watch stand out? Dark dial, white print, red seconds hand? Meh… But it suddenly hit me. One of my favourite releases of the past few years has been the Tangente 100 Jahre Bauhaus. Here the Tangente features an additional design element in the form of a contrasting minute track. It didn’t take long to put together a couple of design proposals based on the Bauhaus design, using the color codes of the Amsterdam series.

We sent them in to the NOMOS design team and it all went fast from there. NOMOS liked our proposals, sent back with their favourite with only a minor addition in the form of the XXX’s at 6:00, we approved (or rather, we were IN LOVE!). Fast-forward a couple months and here’s the prototype. WOW – it works even better in real life!

I must admit I never saw the Tangente as a watch for myself, although I greatly admired its design. Well, no longer. Although our prototype doesn’t run and I’m working from home (which might or might not be ‘dressed’ in my swimming trunks), I’ve been prancing around with it for a couple of days now – and yes, I’ll have mine – lucky #13 please ! It’s a proper stunner, full of character, powerful yet subtle and delicate. I simply love it.

The Ace x NOMOS Tangente 38 Amsterdam is available exclusively at Ace Jewelers.

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new: NOMOS Zürich Weltzeit Amsterdam

Introducing the NOMOS Zürich Weltzeit Amsterdam – a limited edition of 25 pieces created for Ace Jewelers of Amsterdam.

Friends – I am super excited to finally introduce you to the latest limited edition of Ace Jewelers: the Zürich Weltzeit Amsterdam! You may know that Minimatikal is part of Ace Jewelers. It’s like our little online NOMOS boutique. Or flagship store. Anyway, as such I’ve been closely involved with this project. It’s the third limited edition we’ve done with NOMOS and the second in the ‘Amsterdam’ sub-series.

This time we went with the Zürich Weltzeit as a base model. It’s NOMOS most complicated watch and one that I’ve written about on this blog once or twice. In its standard configuration the Weltzeit exists in either silver or blue. Other variations have been made, like the porcelain-like white of Topper Jewelers and the rose-colored ‘Red Dot’ of The Hour Glass. Never has the Zürich Weltzeit been done in black though. And that’s exactly what we’ve done!

The black dial is unique already, but we’ve added a few other subtle touches that truly make this an ‘Amsterdam’ edition. GMT+1 is now Amsterdam rather than Berlin – in bright red too – and the little home icon normally found at 3:00 is replaced by the flag of Amsterdam. Finally, the crown is engraved with the three Amsterdam crosses (like on our Club Campus Amsterdam) while the case back is engraved with ZÜRICH LIMITED EDITION AMSTERDAM FOR ACE JEWELERS X/25. Yes, 25 pieces only!

The NOMOS Zuerich Weltzeit Amsterdam is available at Ace Jewelers and in our own shop.

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weltweit: Hands-On: Nomos Club Campus Amsterdam Limited Edition by Ace Jewelers by Atelier de Griff

In ‘weltweit’ we keep track of interesting NOMOS articles posted around the web.

This morning, Atelier de Griff posted a hands-on review of the NOMOS Club Campus Amsterdam for Ace Jewelers:

I’m a sucker for special editions. It’s a weakness. Not only in watches, but in books, sneakers, Oreo cookies, and many other things. Anyway, I saw this thing on Instagram and it immediately drew me in. It feels like a Nomos take on a panda dial, and unless they make a chronograph someday, it might be as close as we get. The red numerals and second hand pop, and the dial goes from near black to a light washed out gray depending on the light. It has a beautiful matte finish that feels like the inverse of their silvered dials.

Hop over to Atelier de Griff for the full article!

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editorial: interview with Stephan of ForASec

Interview with Stephan of ForASec Watches about the new limited edition: Nomos Club Campus Amsterdam

Past Saturday Stephan and his daughter Japke paid a visit to our offices in Amsterdam, where I had the prototype of the NOMOS Club Campus Amsterdam available for them to fiddle with. Stephan subsequently interviewed himself (not weird at all, really!) about the watch.

Stephan is the owner of ForASec Watches. With this company he offers an impressive portfolio of micro brands, including Margrette, Halios and Seals. Besides these smaller brands he also has a raging passion for the Omega Speedmaster Professional. His love for watches has spread well into the next generation, as witnessed by yours truly during this father-and-daughter visit.

Did you like the new Ace x Nomos watch?

S: Yes, I loved it on my wrist. Lots of stuff to look at and funny how the sub dial makes it stand out when looking at it from a distance. Would somehow love a red suede strap to go with it.

I already put it on a red alligator Stephan, and have a red tropic on order. Way ahead of you!

Any particular features that stood out?

S: Yes. As said that subdial and let’s not forget the movement! I love hand winders because they show more of the movement than automatics. The finishing is really outstanding! My daughter loved the three X’s on the crown. Quirky details like that are appreciated.

Will you get one?

S: Tempted but still thinking on how to explain the wife that our teenager goes to school wearing this.

Any final words?

S; Outstanding collaboration that combines two of your passions. Nomos and Ace for me combine well. Both versatile, committed, a little bit nerdy but most of all passionate.

You should make a sticker.

Oh, wait…..

Follow Stephan on Instagram and make sure to pay his website a visit!

Thank you Stephan and Japke!

The Club Campus Amsterdam is available in our boutiques, on AceJewelers.com and right here on Minimatikal.

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editorial: Interview with Dale Vito

Interview Dale vito Nomos Club Campus Amsterdam Limited Edition Ace Jewelers

Interview with Dale from Ace Jewelers about the new limited edition: Nomos Club Campus Amsterdam

Dale took time to share a cup of coffee and answer some questions about the new released limited edition: Ace x Nomos Club Campus Amsterdam.

He has been with Ace Jewelers since 2012 and spends his time at the Ace Online offices. Besides watches he likes cycling, and on a good day you might even catch him riding his bike from Amersfoort to Amsterdam and back. 

Interview Dale vito Nomos Club Campus Amsterdam Limited Edition Ace Jewelers

How did NOMOS come on your radar?

D: It must’ve been around 2004-2005, when I was endlessly browsing forums such as WatchUSeek and TimeZone. The first time I really took notice was with the release of the Tangomat.

Interview Dale vito Nomos Club Campus Amsterdam Limited Edition Ace Jewelers

What do you like about NOMOS?

D: Over the years I’ve come to appreciate the signature NOMOS style, and approach to manufacturing more and more. I like how they stick to a certain look and feel. You either love it or hate it, but you know a NOMOS when you see one! Since working with them I’ve also come to love the kindness of the people and their down-to-earth attitude. No wild champagne-showered parties, no polo matches, no flashy ambassadors – just watches.

You already unveiled a first limited edition with NOMOS in 2017, celebrating the 100 Years of de Stijl. How has it been received?

D: I’d say pretty well! It was the first time we embarked on a project like this, so it really was a big experiment for us. We knew the Orion de Stijl wouldn’t be for everyone, but it sold well and we got a lot of good press and reactions from around the world.

Interview Dale vito Nomos Club Campus Amsterdam Limited Edition Ace Jewelers

What made you interested in working on a second Limited Edition and what is special about it?

D: We had great fun with the Orion de Stijl, and at the same time we learned a lot. The fact that this watch was unique to us meant that we really had to market it ourselves. In the run-up Alon and I bugged them with a crazy amount of designs, concepts and ideas. I think we were both happy to be allowed to bring another one to fruition!

I think the best part is that it is the first limited edition based on the Club Campus that NOMOS has done. The contrasting sub dial and red numerals really give it a unique look – yet it is still 100% NOMOS.

Why a Club Campus?

D: It is well-published that the Club is my favorite NOMOS. It is classic with a funky twist. I like the robust and sturdy case, and highly appreciate its 100m water resistance. The fact that it is one of the most affordable models doesn’t hurt either…

What was the inspiration during the designing process?

D: As I said earlier, we made up a huge number of different designs. Some of them were quite out there! But black-red-white color scheme based on the Amsterdam city shield was something we kept getting back to. It’s a classic combination. It also works well on many models and hopefully we’ll be given the opportunity to do another NOMOS with these colors in the future.

Interview Dale vito Nomos Club Campus Amsterdam Limited Edition Ace Jewelers

What should I wear with this watch?

I’d love to see what people come up with in terms of straps. I’ve tried a few already but can’t wait to see more.  I’m looking forward the most to wearing mine on a beach with swimming trunks, on either a rubber or canvas strap.

How many pieces will be available and where can I buy it?

It’s made as a limited edition of 75 pieces. It is available in our boutiques, on AceJewelers.com and right here on Minimatikal.

Can you describe Amsterdam in three words?

Beautiful – When – Sunny

Or alternatively;

Terrible – For – Cycling (when clipped-in on a road bike that is)

What is your favorite spot in Amsterdam?

D: I’d love a top 10 Strava notation on the Plantage Middenlaan segment. But I’d need to shave off about 6 seconds!

Many thanks Dale for your time and answers!

More info about the watch: click here 😉