In May 2007, NOMOS’ launched Club ref. 701 as an affordable entry point into the world of mechanical timekeeping. It was well received across the board, this watch had no competition. Then in 2017, we launched the colorful Club Campus series, which has been very popular. New models are added to the series every year. The original Club we took out of the NOMOS watch range. However, many customers have missed it and keep asking about the original version of Club. That’s why we have decided to re-release this watch.
But not as it was, but rather with the insights gained from the Club Campus—and also Club Sport—models. It would not have been necessary, as Club was already a classic. But we wanted to bring what we have learned from our newer versions of Club to the original model as well. So for the very first time, we have revised the design of one of our watches. And even if you don’t see it right away, the dial has been completely redesigned with watchmaking meticulousness. These changes include:
• The typography. The numerals are larger, more vivid, and have a clear outline. The hour numerals and indexes are lined with Superluminova. This makes it easier to read, more functional, and luminescent.
• The sub-seconds dial. It has been enlarged, and now also features numerals—which gives it a sportier aesthetic.
• The dial overture. The minute track has been placed further out, making the dial appear more open. To further enhance this effect, we shortened the minute indexes and reduced the size of the minute numerals accordingly. The “Made in Germany” inscription at six o’clock was also refined in this process.
• The dial color. It is now lighter and brighter; white silver-plated, to be precise.
Countless intermediate steps were necessary to coordinate all the individual changes. As a result, everything is new and improved—but it is still the same watch. And we are sure that customers will continue to appreciate the model Club in this optimized design, as the reference 701.1 or 703.1 with a sapphire crystal glass back, for the next 15 years as well.
[add. Minimatikal – we still have a few of the original 701 & 703 in stock!]
